In a press release today from executive outplacement firm Challenger, Gray & Christmas, CEO John Challenger proclaimed that in the Internet age “technology serves to instantly connect seekers with employers, recruiters and job leads.”
The report offers tips for engaging social networks in your job search, including building your personal brand by starting a personal blog, joining professional networks like LinkedIn, and using Twitter to share your professional insights. But, be careful not to mix your personal social networks with your professional networks too much — a recent CareerBuilder study found that 35% of HR professionals had turned down a candidate due to inappropriate photographs, their poor online communication skills, and other poorly-chosen content placed on social networks.
For more information, and tips on how to use social networks to find a job, check out the report here. In Challenger’s words, make yourself “a product employers must have.”
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Linkedin is a powerful tool to find potential networking contacts in your job search. Try searching for a particular company of interest and checking out those individuals working in a similar function that you are gunning for. Next, check out the website http://www.Emails4corporations.com which lists hundreds of corporate email address patterns, so that you can understand how to correctly guess the person’s email address (and avoid having to upgrade to a paid membership via Linkedin). Next try emailing them with genuine request for help (maybe its finding out more about the company culture, or asking a contact how they landed in the role that they are in, etc).
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